Lay's introduces milk chocolate-covered potato chips

Lay's is introducing a new product that's sure to satisfy that craving of salty and sweet combinations. The potato chip company's newest product will be Lay's Wavy Potato Chips Dipped in Milk Chocolate.

A Frito-Lay's spokeswoman told ABC News that the chips will only be found in select Target locations and only starting next week through the end of the year. However, if the flavor is successful, the company may continue its production.

"During the holiday season, consumers look for flavorful,indulgent snack options – especially when it comes to savory and sweet,"Jennifer Saenz, Frito-Lay's senior director of marketing said. “With Lay’s Wavy Original Potato Chips Dipped in Milk Chocolate, we’ve combined the best of both tastes into one delicious snack."

According to USA Today, if the potato chips dipped in milk chocolate do prove to be a success, the company could test out other flavor combinations, including dark chocolate, white chocolate and peppermint.

Before the chocolate-covered chips, Lay's released Cheese Garlic Bread flavored potato chips, which was the winner from the company's “Do Us a Flavor” contest.

Image courtesy of Wikimedia Commons

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