‘Call of Duty: Black Ops II’ reaches $1 billion after just 15 days

By Daniel S Levine,

It took 24 hours for Activision’s Call of Duty: Black Ops II to reach $500 million in total revenue and, just 15 days after its release, the video game has reached $1 billion.

Activision claims that Black Ops II reached $1 billion in 15 days using data from Chart-Track. The company pointed out that 2011’s Call of Duty: Modern Warfare 3 took 16 days to reach $1 billion. Just for comparison, Activision also noted that it took 2009’s Avatar, the highest grossing movie of all time, 17 days to reach that mark.

“Since Call of Duty was launched, cumulative franchise revenues from players around the world are greater than current worldwide box office receipts to date for the top-10 grossing films of 2012 combined,” Activision Blizzard CEO Bobby Kotick said in the announcement, notes Entertainment Weekly. Kotick again noted that the Call of Duty franchise has already grossed more than the Harry Potter and Star Wars franchises.

Last month, Black Ops II broke records when it reached $500 million in just 24 hours.

While Black Ops II had had immediate success, EW notes that Sterne Agee analyst Arvind Bhatia told GameIndustryBiz last week that overall sales of the game may continue a downward trend for the franchise.

“We think the current sales curve suggests CoD: Black Ops II unit sales in its first year could ultimately be down 10 percent to 15 percent year-over-year,” Bhatia noted.



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