‘A Good Day To Die Hard’ and ‘Safe Heaven’ try to win the hearts of audiences at the box office

By Daniel S Levine,

Valentine’s Day 2013 featured three new wide releases in theaters, A Good Day To Die Hard, the latest Nicholas Sparks adaptation Safe Heaven and the supernatural Beautiful Creatures. It will likely be a busy holiday weekend at the box office, since Presidents Day is Monday.

A Good Day To Die Hard is the fifth film in Bruce Willis’ Die Hard franchise and the first since 2007’s Live Free or Die Hard. According to The Hollywood Reporter, estimates for Thursday put the film at $10 million already. It grossed $840,000 at Wednesday night screenings.

A Good Day follows Live Free’s $134.5 million total. Box Office Mojo expects the film to gross over $44 million over the four-day weekend.

Safe Haven stars Julianne Hough and Josh Duhamel and is the latest Sparks novel to jump to the big screen. It’s an obvious choice for a Valentine’s Day opening and is estimated to make just under $10 million on the holiday. Entertainment Weekly predicts a $22 million holiday weekend for the film.

Identity Thief could have another strong weekend, since it’s one of the only comedies in theaters now. It’s expected to make just north of $20 million.

Deadline predicts that Warner Bros.’ Beautiful Creatures will be a disappointment. It finished fourth on Valentine’s Day with under $3 million and is expected to make under $20 million over the weekend. EW predicts as low as $15 million.

Escape from Planet Earth is also opening this weekend. Its an animated film from the Weinstein Company that cost $40 million to make, but it doesn’t look like it based on the trailers. It is in 3D, but it will be luck to make more than $11 million, according to analysts.



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