Google retail stores will not happen

By Steven Mitchell,

Don’t expect any Google retail stores in the U.S. to specialize in Android devices anytime soon.

According to CNET, Google Android business head, Andy Rubin, doesn’t see the need for outside retail stores and doesn’t expect any to come.

"Google has no plans, and we have nothing to announce,” Rubin told reporters at the Mobile World Congress.

Why? Rubin feels that consumers have adapted to how they select their Smartphones these days.

"A few years ago, consumers needed to touch and feel devices, but these days they can often get the information they need to make a purchase decision by talking to friends and reading reviews,” Rubin said. “They don't have to go in the store and feel it anymore."

TechCrunch reports that Rubin feels that a consumer going to a store to touch and feel the phone isn’t as big as before. Consumers learn about the latest Smartphones from friends and reviews online.

This is still one main way that Google distinguished itself from Apple. Apple has their own stores located all over with experts there to help you with any Apple product. But Google sees retail stores do a good enough job at selling their products.

Don’t be surprised, however, if you do see standalone Google retail stores. Ideas come and go.



Join Our Newsletter

Popular Threads