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NBC is trying a last-ditch effort to save what will likely go down as another lost season. The network announced primetime scheduling changes on Wednesday, shifting Smash to Saturdays and expanding Celebrity Apprentice for a month.
The biggest move brings Smash from Tuesdays to Saturdays. The Broadway drama’s second season premiere flopped last month and its ratings continued to dive. Fans may have hoped that airing after the new season of The Voice might help revive the second half of the season, but NBC isn’t going to let that happen. Instead, the reality series Ready For Love will air after The Voice, starting on April 9.
NBC did promise that the rest of Smash’s second season will air, starting on Saturday, April 6 at 9 p.m.
Celebrity Apprentice will now be expanded to two hours starting on Sunday, April 14 at 9 p.m. through the last Sunday in May.
NBC is also making key changes to its Tuesday freshman comedies, Go On and The New Normal. Go On’s season finale will air its last two episodes on Thursday, April 4 and April 11, following The Office. New Normal’s one-hour season finale will air after The Voice’s Tuesday, April 2 episode.
Whitney Cummings’ Whitney will air a one-hour season finale on Wednesday March 27 starting at 8 p.m.
NBC started the season off on a high note thanks to the first fall season of The Voice, but February sweeps showed how far the network had fallen so quickly. After The Voice and Sunday Night Football ended and Revolution went on hiatus, the viewers just left.
Revolution is still scheduled to return on Monday, March 25 at 10 p.m., following The Voice’s premiere.