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Playboy comes to smartphones nudity-free (Video)

By Steven Mitchell,

Playboy finally comes to the iPhone and it's on its way to Android Smartphones and Apple iPads.

#Playboy #svp on Twitpic

According to PCMag, iPhone users can download an app, ‘Playboy 2.0,’ to get a non-nude issue of Playboy. The app will feature the beautiful bunnies and plenty of articles for users.

"As the on-the-go extension of the Playboy brand, our new app brings the best of Playboy with original, thought-provoking and enticing bite-sized content that captures our design-driven and discernible style," said Playboy CEO, Scott Flanders. "We've rebuilt Playboy for iPhone from the ground up to attract the new generation of Gen Y fans who enjoy the indulgences of the artisanal good life and modern culture."

Users will get articles on food, travel, drinks, cars, style, gear, interviews and photos on the Playboy Bunnies.

The app is now available for free in Apple’s App store, but users can get a full monthly subscription for either $1.99 a month or $19.99 for the year, reports USA Today. The content guidelines for Apple don’t allow pornographic material, but that didn’t scare away Playboy.

"It forces us to use our imagination to be a little bit more creative," said Playboy Director of Digital Content, Josh Schollmeyer. "I tell all my photographers every picture has to be one of three things. It has to be romantic, whimsical or sexy."

A video below previews the app:

Photo Courtesy of TwitPic.com

 

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