Rdio launches social video streaming with Vdio

By Daniel S Levine,

Rdio is expanding beyond just streaming music. The service launched Vdio, which features a wide selection of movies and TV shows to stream. Like Rdio, the service focuses on social interaction, giving users suggestions based on what your friends are watching.

According to Wired, Vdio is already available for Rdio Unlimited subscribers and will open to everyone this summer. It is also available as an iPad and iPhone app.

Despite the social similarities with Rdio, which also includes telling your friends what they should watch, Vdio is not a monthly subscribing service. Businessweek reports that movies will be $4.99 to rent and $12.99 to buy individually. Shows are $2.99 for a single episode and $40-per-season.

Rdio CEO, Drew Larner, told Bloomberg that the company has already secured the rights for films from most of the major studios, which is why films like Life of Pi and Skyfall are already available. They are in talks with Time Warner and Lionsgate.

Shows available at launch include The Walking Dead and Downton Abbey.

“The goal here is to build the world’s best streaming entertainment platform, where people can come and get film, TV and music,” Larner explained. “Diversifying the offering gives us a better opportunity to draw even more users.”

Rdio subscribers have 60 days to join and will get a $25 credit when they sign on. A monthly Rdio subscription is $9.99.

The company’s main rival, Spotify, will reportedly launch its own video streaming service soon.

image: Vdio.com/screenshot



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