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Grand Theft Auto has always been a popular game, but it’s been 5 years since Grand Theft Auto IV was released. Grand Theft Auto IV sold more than 3.6 million copies on its first day of availability, while selling 6 million copies in its first week. In total, it has garnered $500 million in sales. That’s not even close to what Grand Theft Auto V has garnered in under a week.
According to Yahoo, Grand theft Auto V raked in more than a billion dollars in the first three days of sales.
Bloomberg expected the game to generate $1 billion in a month but they were 27 days behind what they expected.
Take-Two Interactive Software marks this “the fastest of any entertainment property, including video games and feature films.” Strauss Zelnick who is the Take-Two CEO said “Grand Theft Auto is a cultural phenomenon, and Rockstar Games continues to redefine what can be achieved in interactive entertainment.”
Apparently, the Rockstar Games unit of Take-Two Interactive Software had a budget of $270 million for the five years spent making the game. It has in fact paid off as they have won over fans and positive reviews for a game that contains carjacking, gambling, killing, prostitution and drunk driving.
Grand Theft Auto V is set in a city called Los Santos, mocking Los Angeles with its hills and beaches. The New York City-based video game publisher calls it the “largest and most ambitious title.”
SOHH reports that the game sold $800 million copies in the first 24 hours of its release. The fact that in three days it hit over $1 billion only means that that’s not even close to how much Rock Star Games will garner from the game.
image: Wikimedia Commons