Hulu revenue reaches $1 billion by end of 2013

By Samantha Ravenscroft,

Hulu, an internet television service provider, will bring in $1 billion in revenue this year. This is credited to Hulu adding subscribers and expanded its advertising base.

Hulu’s 2013 revenue is up from its 2012 revenue of $695 million. According to Businessweek, subscriber numbers have reached 5 million and about half of them pay the $8 a month for Hulu Plus which allows them access to shows on their mobile device.

Hulu Plus is available on more than 400 million devices including game consoles, smartphones, tablets and TV’s. The service is also available through set top boxes like Roku according to the LA Times.

Hulu is owned by Walt Disney Co., 21st Century Fox and Comcast Corp. says Reuters and has been in existence for six years. Mike Hopkins, chief executive for Hulu, is now pursuing partnerships with cable and satellite distributors in hopes to increase subscribers.

Hulu now has more than 86,000 television episodes thanks to deals with at least five or six major broadcasters. Its deal with BBC Worldwide North America brought highly watched shows such as Doctor Who, Top Gear and Sherlock to the service which could also account for the increase of subscribers. After all, who doesn’t love some British television?

The streaming service also contains 20 original programs with plans to launch double that amount in upcoming years. Some of these programs include The Awesomes, Behind the Mask and The Wrong Mans, which made the top 10 most-watched shows on Hulu.

Image: Wikipedia


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