Target passes on selling Beyoncé's new album, though Walmart will

By Kyle Johnson,

Target has decided not to sell physical copies of Beyoncé's recent self-titled album after it was first released digitally, but most other retailers don't seem to have the same qualms.

Target spokesperson Erica Julkowski told Billboard that the company is worried about sales after it being made available digitally beforehand. Julkowski specifically notes that "it impacts demand and sales projections."

She continues that the retailer is more interested in offering physical copies of albums from artists that offer equal time to sell their product.

Beyoncé previously released an exclusive Target edition that came with several additional tracks and appeared in promotion for the store.

Meanwhile, Walmart made sure to butt in and add that the retailer had no problems selling the album, reports Spin. Walmart said they were "happy to be able to carry her album and support all physical music."

Though stores will start to carry physical copies of the album, it won't be until around December 18th or 20th that they will have it in stock, giving iTunes several more days to rack up digital sales, which have been exceptionally strong. The album has already sold more than 800,000 copies worldwide since becoming available early Friday morning without advance warning.

image: Wikimedia Commons


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