Amazon launches section devoted to wearable technology

By Daniel S Levine,

Wearable technology is the latest fad the major electronic brands are pushing and Amazon has responded with its own section devoted to the new products.

The Wearable Technology storefront focuses on smartwatches, which help the user monitor heart rate during activities and their sleeping pattern. According to PC Mag, the Internet retail giant is offering items from established brands like Samsung and GoPro. Basis and Misfit products are also available, with items from Narrative and Bionym coming soon.

Samsung Galaxy Gear smartwatches and Fitbit activity trackers are the main items Amazon is promoting to launch the section.

“Wearable technology is an exciting category with rapid innovation and our customers are increasingly coming to Amazon to shop and learn about these devices,” John Nemeth, Director of Wireless and Mobile Electronics at Amazon, said in a statement. “We're thrilled to bring our customers a store with the largest selection and great prices that helps eliminate the guesswork when deciding which wearable devices best fit their needs--whether that is tracking activity, staying connected through smart watches or capturing their next adventure with wearable cameras.”

Wearables are a booming part of the tech industry at the moment, with the Google Glass one of the most well-known products. According to NPR, hearables may be a big part of the industry. These could alert you to your surroundings, letting you know if you walk by a favorite store or could be used as hearing aides.



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