Kardashian sisters to release hair care line Kardashian Beauty

By Kaitlyn Frey,

The Kardashians are expanding their fashion and beauty empire! This time, Kim, Kourtney and Khloe Kardashian will release a hair care line called Kardashian Beauty.

The sisters are working with hair care company Farouk Systems Inc. to create the line, reports Women’s Wear Daily.

“We have been developing Kardashian Beauty carefully with our fans’ needs in mind as well as our individual hair care needs. Our personal desire for healthy, beautiful hair and hands-on product development has allowed us to design products we felt were missing in the market,” the Kardashian sisters said in a joint statement.

According to E! Online, the line will feature tools such as a blow dryer, flat iron and curling iron. In addition, they plan on creating hair styling products like dry shampoo, dry oil, curl-defining cream and volumizing foam.

“The partnership with Kim, Kourtney and Khloe to introduce Kardashian Beauty was a natural fit. Our team worked hand-in-hand with the sisters to create a premium product line directly inspired by their iconic styles and individual hair needs,” Basim Shami, CEO of Farouk Systems Inc., said.

In 2011, the sisters released the Kardashian Kollection, a fashion line sold only in Sears. Then in 2012, they debuted their first makeup line, reports E! Online.

Fans will have to wait a little while before they can get their hands on Kardashian Beauty products. The hair care line will be released in spring 2015.

image courtesy of INFphoto.com



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