What else does P. Diddy run?

So "P. Diddy runs the city" huh? Thanks to Mr. Combs' efforts, $2 million were raised for various childrens' charities. Combs proved that he not only has a big heart, but on November 2, 2003 he showed us that he is a great businessman as well. He didn't need to run the marathon to raise money; he could have just donated one of his bank accounts to a charity, yet being the smart entrepreneur that he is, running the marathon not only gives him credit for leading a charity benefit, but it also brings attention to everything that revolves around him; which includes his clothing line, his record label, his restaurant, his music, his image, his city.

I'm no rocket scientist, but I'll bet that "Diddy running the city" had more intention than just charity. Not that there's anything wrong with that, it's actually a smart move that sends a subliminal message to all those Bad Boy and Sean John fans out there. Seems like Diddy knows how to run his city in more ways than one.