SAG Issues New Proposal After Rejecting Studios' "Final Offer"

After rejecting the most recent offer made by Hollywood studios, the Screen Actors Guild (SAG) has issued a new proposal, the BBC reports.

SAG's focus during the negotiations has been that actors should receive more money from new media forms such as DVD sales and greater input in the endorsement of products on-air.

Hollywood studios have continued to stick by the stipulations of their "final offer" that was issued last week.

A spokesman for the Alliance of Motion Picture and Television Producers (AMPTP) said, "We made it clear our final is our final and that we're not interested in further counterproposals."

The AMPTP urged SAG's leadership to submit to their "final offer." According to the studios, the package is said to be worth $250 million in additional payments over three years. According to the BBC, this current deal incrementally increases minimum wages by 3.5 percent in the first year of the contract, 3 percent in the second and 3.5 percent in the third.

SAG's negotiations with AMPTP were dealt a blow by a sister union earlier this week. The American Federation of Television and Radio Actors (AFTRA) ratified a three-year contract on Tuesday despite a vigorous campaign by SAG against the contract.