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Home : Interviews : Authors : Non Fiction : Seaman, Ann



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Seaman, Ann - author of Jimmy Swaggarts Biography

By: Dominick A. Miserandino

Ann's unauthorized biography of Jimmy Swaggart paints a decidedly well-rounded portrait of the televangelist. Seaman tells why she likes the man who fell from the grace of many around the world, and why cousin Jerry Lee Lewis would have never made it to the big-time without him.

DM) Why did you choose to write a book about Jimmy Swaggart?

AS) I chose Jimmy Swaggart because the media made me curious. During the Holy Wars in the 1980s when Jim and Tammy Bakker were accused of bilking their PTL (Praise the Lord) followers (Jim did end up in prison for fraud and conspiracy), Jimmy Swaggart was interviewed often on television for his perspective on the whole televangelism phenomenon. He appeared to be an intelligent man, a straight-shooter, with a very balanced and healthy take on his craft. He didn't back down from hard questions or wrap himself in scripture and he was one of the few televangelists who released an audited financial statement to the press. He was well respected by broadcasters like Ted Koppel and Larry King.

When he was caught with a prostitute, they all acted as if he was a complete non-entity (except Larry King, who was still respectful but didn't interview him again). The media turned on him and branded him a hypocrite. I wondered how someone who rose so high from such humble beginnings and brought in $500,000 a day in donations could be just a shallow flash in the pan. I figured he must be giving people something important, and I set out to go behind the headlines to find out what that something was. I found an incredibly complex, compelling story of hardship and poverty; meanness; talent; and grit. His cousins are Jerry Lee Lewis and country singer Mickey Gilley, who also have remarkable stories. They were all born within a year of each other and grew up side-by-side.

DM) Every life has a story to tell but some people might be critical of immortalizing people such as Jimmy Swaggart. How do you answer those critics?

AS) People who criticize me for immortalizing Jimmy Swaggart might be the same people who, if they were followers of his, felt angry and betrayed when it turned out he was hypocritical enough to preach against fornication while doing it himself. I would say to those followers, "If you think the messenger is the same as the message, you're barking up the wrong tree."

Here is a summary of what I wrote about Jimmy. "Jimmy's preaching formula is to dredge up the misery and separation that his followers feel -- a misery he knows firsthand -- and then give them a way out. His critics call it manipulative and exploitative, and it is, but what he does is not wrong because of that. We aren't divine -- we are in a painful state of separation; that is why we are mean, selfish, and foolish, and why we keep making the same mistakes repeatedly. Our spirits are distracted by desire, like a dog by fleas, and every waking moment is taken up with our scratching. Jimmy gives humans one of the many things they seek, relief. His prayer meetings and shindigs are not bad for people. On the contrary, they are nourishing at their best, and no worse than any other entertainment at the worst. Those who condemn Jimmy Swaggart because he is a hypocrite do not understand that his ministry emerged from contradiction and is woven from it -- that it came from flesh and depends on people's immersion in flesh -- and that neither he nor anyone else is capable of raising it higher than its own terms."

DM) Does Swaggart know that you have written about him? Has he mentioned anything to you?

AS) Jimmy and Frances, his wife, are aware that I have been writing the book. They don't approve of any books about themselves; they want everything in the past to go away. They have not responded to the book, because it is not yet on the shelves and they probably don't have a copy. I expect they'll have a negative reaction when they do react, even though Publishers Weekly called it "an intelligent and smoothly readable personal history that chronicles a fascinating slice of Americana," and Library Journal said, "Seaman neither whitewashes nor vilifies Swaggart, instead examining him and seeking explanation for both his tremendous accomplishments and tragic flaws ... this honest evenhanded biography strives for objectivity."

DM) How much influence did Swaggart and his cousins Jerry Lee Lewis and Mickey Leroy Gilley, the country singer, have on each other?

AS) Well, quite a bit. Jerry was kind of the ringleader, doing the most daring stuff because his mother would not discipline him, and he got away with all kinds of things. One of the forbidden things he did was to sneak over to Haney's Big House at night to listen to the music. Haney's was the biggest colored dance hall in those parts; they played raunchy tunes as well as great blues and boogie. Jerry brought that back to the cousins, who all played piano and learned that boogie rhythm. As I mentioned, Jimmy was the pious one, and the others looked up to him.

Mickey was a really likeable, nice kid. He had a reputation for getting lots of girlfriends and for being prodigiously strong, and fun-loving. So they each had their role, and their natural competitiveness made the roles sort of larger than life -- they staked out their territory at a young age.

DM) Do you think Jerry Lee Lewis would have become such a rock and roll legend if not for the pressure/competition of these other relatives while growing up?

AS) Actually, no. He is a massive talent, to be sure, but part of his whole format is the frenetic energy he gives off that comes from, as we say in Texas, never feeding a hog by itself. You have to feed them together if you want to fatten them because even if they're not hungry, they'll compete for the food. There's no substitute for that and when it happens so young, and so intensely, it becomes part of one's character. It sticks.

DM) Some people attribute the challenge and competition as being the driving force behind the success between John Lennon and Paul McCartney. Is this similar to what happened with Lewis and Swaggart?

AS) Yes, very similar.

DM) Did you ever meet Jimmy Swaggart?

AS) Not formally. I called numerous times and asked for interviews, but was refused by both Swaggarts. But of course he knew I was doing the book and he knew who I was; every time I'd show up in the audience at his church, he would make some comment to the congregation about how these writers all think they can say anything they want about a guy, and they never get it right.

DM) Do you feel that he is a genuinely caring person, or was he doing it all just to collect money?

AS) Both. He started out dirt poor and could have made plenty of money playing honky-tonk piano like Jerry. But he was genuinely committed to serving God and instead of going for money, he traveled for over a decade in a car, with his wife and son. They raised that kid in the car, as they traveled from revival to revival so he could preach the Word. They never had any nice place to sleep -- usually it was some rat-infested church cellar. They ate bologna sandwiches for supper. Frances tutored their son in the car because they never stayed anywhere long enough for him to go to school. With her 9th grade education, she did well enough that he graduated from high school and entered Louisiana State University. What happened was that Jimmy was such a powerful performer that he started having a lot of success. He then became convinced that television was probably the medium for spreading the gospel throughout the world; it says in the Book of Revelations that when the gospel is spread through every land, the Second Coming will occur. Jimmy sincerely felt it was his mandate to help bring that about and, on the way, he and Frances kind of got swallowed up by the business end of things and the need to keep on making more and more money so they could buy more and more stations and air time.

DM) You obviously find Jimmy interesting, but do you like Jimmy Swaggart as a person?

AS) I don't know him as a person, but I would probably like him quite a bit but at a distance, as most of the people who have gotten near to him have done. I doubt if I or anyone else could get really close to him, because it seems that Frances has staked out the immediate vicinity pretty thoroughly since their marriage in the early 1950s. He's been her project, and virtually her property, for many years. Though he is a very strong and important character, I'm not sure there's really a person in there in the ordinary sense that you and I mean it, because when someone marries that young and stays that focused on something for decades and decades, the expansiveness that constitutes the ordinary breadth of human experience kind of gets choked off.

DM) What do you mean?

AS) I mean that he's not been allowed to have the ordinary breadth of human experience. In his own way, he's been very sheltered; first, in childhood, he was set apart from the other kids, given a mandate to preach and be above worldly cares. Then, in marriage, his nose was kept firmly to the ministerial grindstone by his wife and he was kept away from the company of ordinary people. He moved in a closed and narrowed world, less expansive than the world other people live in, with less experience of that larger world.


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