Labatt Blue "ATC" All-Terrain Cooler

Okay, it's a little ridiculous, but it certainly gets a party talking. Labatt Blue Beer has taken a remote control jeep, put a 6-pack cooler on the top, creating a remote control cooler. As a jeep, it's pretty darn good. It can handle every type of terrain without a problem, hoses, wires, grass, dirt and of course concrete quite easily.

But the cooler part brings about some confusion. See, it's a great party idea, as everybody starts talking about the cooler. But then people start to use the cooler.

Picture 10 drunk men attempting to drive a miniature car to get their beer. Now picture those same 10 drunk men crashing a six pack of beer into each other.

It's a cute gift that will get your beer-drinking friend quite happy, and maybe you can use it as a lesson on DUI. If they can't drive the little cooler car, they're probably too drunk to drive the big one.