Beyonce is the face of H&M’s new ad campaign and despite her great looks, the brand had reportedly attempted to make some adjustments to her body before they unveiled the pictures. However, Beyonce stepped in and nixed the idea.
Back in March, the “Crazy In Love” singer officially became the face of the Swedish clothing brand, showing off her curves in swimsuits and sundresses.
Apparently, all those curves weren’t originally good enough for the brand and they tried to doctor the photos. An insider told the U.K. tabloid The Sun that she was furious when she saw what they did.
“When Beyonce found out they had edited the way her body really looked, she hit the roof,” the insider said. “She’s a true diva and was furious that she had been given such a snubbing. Her people refused to give the pictures the green light so H&M were forced to use the originals.”
While Beyonce’s rep hasn’t confirmed or denied this story, H&M sent a statement to The Huffington Post.
“Beyoncé was our first choice for this campaign and we were delighted when she said yes,” the statement reads. “Our purpose has always been to portray Beyoncé as the strong and beautiful woman she is. It has been a good working process and a close cooperation. Both parties are happy with the images.”
Meanwhile, speculation continues about when Beyonce’s new album will come out. According to EW, a Norwegian fan wrote that she told him it was due out in October.
image: H&M