A mere 10% of the proceeds from Kim Kardashian's "charity" auction on eBay will actually go to helping Typhoon Haiyan victims. The other 90% of the earnings from the sale of her used designer clothes and accessories goes right back into the multimillionaire's already overflowing pockets.


Screenshot via eBay

Kim tweeted to her fans about the auction:

Kardashian also wrote the following on her website earlier this morning:

"Hi guys, this is a very special auction because a portion of the proceeds of my eBay auction are going to International Medical Corps, which is a nonprofit organization that provides critical health services on remote islands where families are struggling to access medical care and basic resources like food, clean drinking water and vital medications. The proceeds will go directly to the communities they're serving in the Philippines and will help typhoon survivors get access to medical care and ultimately save lives. My prayers and thoughts are with those affected by the typhoon. Check out my eBay auction here and support those who need our help in the Philippines. Xo"

Kardashian's post isn't misleading per-say, because she does clearly state that an unspecified "portion" of the proceeds will be donated. However, critics of Kardashian are accusing her of stinginess and selfishness, not dishonesty.

Comparisons of Kardashian against other celebrities donating to the Phillipines have been featured in many criticisms. The Daily Mail noted that Victoria and David Beckham donated thousands of dollars worth of designer clothes The couple have handed over boxes full of their old clothes and shoes to a British Red Cross shop in Chelsea, west London, 100% of which will help fund the charity’s work in the Philippines.

According to E! Online, celebrities like Jessica Alba, Rosario Dawson, and Barbara Streisand have all made significant (most likely more significant than Kardashian's) donations to the disaster relief.

Top photo via Wikimedia Commons