Snickers is taking its ad campaign to a new level of hilarity for this year’s Super Bowl, thanks to the help of Danny Trejo.
Snickers actually posted a 22-second teaser for its 30-second spot, showing Trejo angrily combing his hair with a pink brush. That teaser alone scored 2.8 million views.
Today, the full spot was posted, revealing that Trejo is actually who Marcia of The Brady Bunch becomes when she’s angry. After Peter hit her in the face with a football, all she needed was a Snickers bar to make her smile.
Snickers also posted a behind-the-scenes video to show how they put the Machete actor in the Brady Bunch world.
Here’s the teaser:
And here’s the full commercial. Keep an eye out for a guest star at the end.
Lastly, here’s the making-of clip:
image courtesy of INFphoto.com