We might like to watch TV, but not many of us care to watch our favorite stars pick up awards, especially when there’s an NFL game on. Sunday night’s 67th annual Primetime Emmys reached a record low audience.
The broadcast on Fox only averaged 11.9 million viewers over the three-hour broadcast, reports The Hollywood Reporter. That’s a whopping 24 percent tumble from last year’s awards, which aired on NBC. It also averaged an 8.7 overnight rating in metered market households and a 3.6 rating in the 18-49 demographic.
The show narrowly beat out ABC’s 2008 broadcast, which was the previous low. That ceremony drew just 12.2 million viewers.
In 2014, NBC aired the ceremony on a Monday night because it wasn’t going to move a Sunday Night Football game for any reason. That ceremony had a 12.1 overnight rating, plus 15.6 million viewers.
Fox desperately hoped that using its own football broadcasts to promote the ceremony would draw in audiences. But obviously, that didn’t help and Andy Samberg wasn’t a big enough draw to get viewers away from the Packers/Seahawks game.
CBS’ 2013 Emmys brought the best numbers of the decade so far, with 17.6 million viewers.
The Emmys are the only awards show of the big four that currently has this issue. Both the Grammys and Oscars air weeks after the Super Bowl, while the Tony Awards are during the summer.
You can check out the full list of winners at Sunday’s Emmys right here.