The International Herald Tribune has been renamed to The International New York Times as part of a strategy for the New York Times Co. to remain relevant. Monday was the last day under the old name.
The IHT has long been the go-to newspaper Americans in Europe and was seen in Jean-Luc Godard's Breathless, USA Today reports.
The move comes as The New York Times looks to stay afloat, which CEO and President Mark Thompson said there is "significant potential to grow the number of New York Times subscribers outside of the United States."
For its last issue, IHT created a small add-on to the newspaper that contained classic photographs and articles from its 126-year-history. The newspaper originally was started by James Gordon Bennett and was named the Paris Herald.
The newspaper was also mentioned in Ernest Hemingway's The Sun Also Rises, as it's the first thing the main character, Jake Barnes, buys upon landing in France, The Guardian notes.
Serge Schmemann wrote an editorial for the last issue, saying that though it will be under a new name, the newspaper will survive as "we still need trusted reporters and editors to sort out the vast waves of information sweeping this chaotic world of ours. We need those first rough drafts, the smart commentary, the impartial new, to function in these times."
image: Wikimedia Commons
