Fiat Chrysler Automobiles is pushing to increase Jeep sales to 1.9 million across the globe by 2018.
The company hopes to see its global sales increase from 4.4 million to 6 million throughout the next five years and will be using Jeep as its main tool.
In order to reach this goal, Fiat Chrysler will begin producing Jeeps outside of the U.S.
As noted by The Wall Street Journal “This alone represents one of the greatest opportunities the Jeep brand has had in recent history”, Michael Manley said
The company also will be creating over a 1,000 car dealerships around the world with the hope that sales will increase by 4 million.
As part of the five-year plan, Jeep will also be introducing 6 different models.
According to Forbes Jeep began its series of new models with its release of the Jeep Renegade this year. In 2016 Jeep will add a small SUV to its line of vehicles that will be similar to previous models such as the Patriot. Jeep plans to come out with two more updated models in 2017 and will introduce the three-row Grand Wagoneer in 2018.
Back at home in the U.S. Fiat Chrysler plans to compete with other automobile companies by adding new vehicles to its Chrysler line.
Chief Executive Sergio Marchionne will continue to unravel the five-year plan for Jeep and all of its vehicles today in Auburn Hills, Michigan, the Fiat Chrysler headquarters.
Chief Marchionne is excited for what is to come.
"In a flat world, you can't be secure in your home market if you aren't able to compete in others," Mr. Marchionne said. The Wall Street Journal